Around 10 years ago, while in University in Australia, our Founder and CEO, Pawan Lalwani founded a language exchange program to bridge the gap between Australian students and International Chinese students.

During the program, Pawan realized that most Asian students that were born outside of Australia learned English using rote learning rather than developing an understanding of the language. He noted that although this method was effective, students found it boring and repetitive.

Further, it was noticed that when users would lean to apps or other interactive ways of learning, most applications available in the market either lacked educational structure/ pedagogical approach or forced gamification elements like points, badges etc. to motivate users to continue learning without factoring their learning journey and experience. These solutions lacked things like emotional intelligence as their focus appeared to be scattered.

Additionally while developing the app, we noted that the number of students in a classroom in Asia was found to be 2 to 3 times higher than that in Australia. This resulted in the lack of personalized attention per student. Solutions available in the market were all using a one size fits all model that categorically sorted the student based on whether the student was a smart, average or below average student rather than providing the user with a personalized learning path. This approach worked in part, but it lacked an adaptive learning element. In other words, it did not account for how the student learns and which content suits different students.

ABC Quest’s team worked with technology experts and data scientists to build the solution in a way to provide challenges to improve learning via artificial intelligence. The intuitive artificial intelligence engine feature revises the challenges specifically based on the user’s skills and adjusts itself so that if they need more focus on something particular, the program provides it while advancing to the next step for those that have mastered the material.